Mercedes-Benz Trucks appoints new head of marketing, sales and services
Andreas von Wallfeld succeeds Till Oberwörder from May 1, 2018
Andreas von Wallfeld has been named as the new head of marketing, sales and services Mercedes-Benz Trucks as of May 1, 2018. He succeeds Till Oberwörder who started his new assignment as head of Daimler Buses on April 1, 2018.
Since January 1, 2014, Andreas von Wallfeld has been a member of the management board of the Mercedes-Benz Sales and Marketing Organization Germany (MBVD) with responsibility for passenger car sales. After studying business administration and receiving his MBA in 1998, von Wallfeld started his career at Daimler AG in the international management associate programme. After occupying several positions in the areas of product management and sales strategy at the Group’s headquarters in Stuttgart, he managed the company-owned Mercedes-Benz sales and service outlet in Fulda from 2006 to 2011. In this function he was responsible for the cross-divisional sales operations for cars, vans, and trucks. Starting in 2011, he headed brand experience communication for the Mercedes-Benz Cars unit in Stuttgart, which is responsible for the division’s auto show participations, exhibitions, events, retail presentations, customer centres, and other brand platforms all over the world.
Stefan Buchner, head of Mercedes-Benz Trucks, said: “Andreas von Wallfeld is a recognised sales and marketing expert. His cross-divisional market experience will help prepare our global sales, marketing, and aftersales organisation to deal with the challenges of the future.”